Twitter is an online social networking and microblogging service that enables users to send and read short 140-character text messages, called "tweets". Registered users can read and post tweets, but unregistered users can only read them. Users access Twitter through the website interface, SMS, or mobile device app. Twitter Inc. is based in San Francisco and has offices in New York City, Boston, San Antonio and Detroit.
According to Twopcharts, 44% of the 974 million existing Twitter accounts have never sent a tweet. Twopcharts is a website that monitors Twitter account activity.
Twopcharts provided some data about tweeting activity last month, is unable to track when someone has logged into their account. It can only tell when the account retweets or tweets its own message.
Twitter said it has 241 million monthly active users the last three months of 2013. Twitter defines a monthly active user as an account that logs in at least once a month. By Twitter’s standards, a person does not have to tweet to be considered a monthly active user.
User tweets, retweets, favorites and other actions help Twitter generate advertising revenue. Over the last year, the company has made it easier for users to do those things and introduced user-friendly features such as pictures into the timeline.
According to the report highlights Twitter’s user retention issue. It estimates 542.1 million accounts have sent at least one tweet since they’ve been created, suggesting that more than half of the accounts in existence have actively tried out the service. But just 23% of those accounts have tweeted sometime in the last 30 days.
Author Venkatesh Yalagandula Follow us Google + and Facebook and Twitter
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